EuropeActive, formerly known as the European Health and Fitness Association (EHFA), is the leading non-profit organisation, representing the European health and fitness sector in Brussels.
EuropeActive’s mission is to motivate people to embrace a lifelong active and healthy lifestyle. By managing EU co-funded projects, organising a range of key industry events and participating to several EU Expert Groups, EuropeActive significantly contributes to get more people, more active, more often.
In line with its ambitions, EuropeActive has warmly welcomed the first edition of the European Week of Sport (EWoS) which shows the European Commission’s commitment to fight and prevent the economic and health-related dangers posed by physical inactivity. Physical exercise is in fact essential to prevent non-communicable lifestyle diseases (e.g. cancer, diabetes and heart diseases).
As core partner of the EWoS and member of its Advisory Committee, EuropeActive participated to the European Sport Village on 7th-9th September in Brussels in order to present its activities, projects and missions. As the main sponsors of the Run for Employment, an initiative organised by two Brussels-based NGOs engaged in youth professional development (Project 668 and B!ngo), EuropeActive’s team has run and proudly represented the organisation while contributing to raise awareness about youth unemployment in Europe.
Moreover, EuropeActive is the leading partner of two Erasmus+ funded projects which contribute to the EWoS’s goal to promote physical activity across Europe, regardless of age, background or fitness level. The “Promoting Action Learning for Children in School” (ALCIS) project encourages children to reflect about different lifestyle choices in relation to physical activity, and their overall wellbeing with the aim for a long-term impact. The project “Promoting Physical Activity and Health in Ageing” (PAHA) is a first initiative from the European fitness sector to tackle the issue of an ageing population. Through a supervised exercise programme for senior citizens, PAHA intends to convert currently inactive people into regular exercisers, supporting the EU Guidelines on Physical Activity and the EWoS.
Alessandra Cardaci, EU Policy Officer, EuropeActive for Sport and Citizenshipsportetcitoyennete